Mobile Coupons or Mobile Deals are like text messages which are sent to your targeted audiences or customers to offer latest products, services, discounts, events and upcoming offers. When customers respond to your offer text messages, your contact list grows for future marketing campaign. It is the easiest way for merchants to reach and communicate to your shoppers who are really interested. It provides simplest platform to send you offers and services to your customers through your predefined or own short code. It is highly trafficable medium to sell products and its response rate is unlimited, especially it is very demandable in holiday seasons. When you are looking to start your own mobile coupon campaign, you also have to decide what you are going to offer to your customers. You can offer discounts, free products, promotion offers, cross selling offers etc.